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Author Fraser, Matthew, 1958-

Title Throwing sheep in the boardroom : how online social networking will transform your life, work and world / Matthew Fraser, Soumitra Dutta
Published Chichester, England ; Hoboken, NJ : Wiley, [2008]
Online access available from:
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Description 1 online resource (xi, 332 pages) : illustrations
Contents Throwing Sheep in the Boardroom; Contents; Foreword; Preface; Acknowledgements; Introduction: social networking e-ruptions -- identity, status, power; PART I: Identity; 1: The I's have it: multiple selves in virtual worlds; 2: The kindness of strangers: the ties that bind; 3: It's a small world: exit, voice and loyalty; 4: We Googled you: the privacy paradox; 5: Virtual reality: Second Life and death; PART II: Status; 6: Social capital: monkeysphere to cyberspace; 7: Me, MySpace and I: the fame game; 8: Status hierarchies: loveable fools and competent jerks
Summary "If you want to understand why Wikipedia is changing the world, this book is a must read.". - Jimmy Wales, Founder, Wikipedia. "This book is a must read for all - social activists, politicians or managers - who have an interest in understanding how our society is morphing.". - Professor C.K. Prahalad, #1 Management Guru and author of Competing for the Future. Synopsis. The rise of social networks like Facebook, MySpace and Bebo is changing the way we see ourselves, how we interact with each other, how we work and how we do business on a daily basis
Bibliography Includes bibliographical references (pages 285-322) and index
Notes Print version record
Subject Business enterprises -- Computer networks.
Online social networks.
Form Electronic book
Author Dutta, Soumitra.
ISBN 0470744251 (electronic bk.)
9780470744253 (electronic bk.)