The semiotic landscape: language and visual communication -- Narrative representations: designing social action -- Conceptual representations: designing social constructs -- Representation and interaction: designing the position of the viewer -- Modality: designing models of reality -- The meaning of composition -- Materiality and meaning -- The third dimension -- Colourful thoughts (a postscript)
Summary
This book provides the first systematic and comprehensive account of the grammar of visual design. By looking at the formal elements and structures of design the authors examine the ways in which images communicate meaning
Notes
First edition published 1996
Bibliography
Includes bibliographical references (pages 271-286) and index
