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Book Cover
Author Sanford, Carol, 1942-

Title The responsible business : reimagining sustainability and success / Carol Sanford ; forewords by Chad Holliday and Rebecca Henderson
Edition First edition
Published San Francisco : Jossey-Bass, [2011]
Online access available from:
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Description 1 online resource (310 pages)
Contents pt. 1. The responsible business : reimagining business of the future -- pt. 2. Making it work : the map to the territory -- pt. 3. Irresponsibility happens : reframing how change works -- pt. 4. The big picture of responsibility
Summary "From innovation to shareholder development, this groundbreaking book offers guidelines for becoming a responsible corporation Strategic Corporate Responsibility shows how to implement a systemic and integrative approach for bringing Corporate Responsibility (CR) into the organization as a whole, embedding CR thinking into the entire business. The book offers a strategic model that fills the need to create corporate citizens working on the regeneration of societal and planetary health while growing a healthier business. It provides a framework for building a consciousness infrastructure throughout an organization and applying a living systems view to the business and its stakeholders. Outlines the core principles of corporation responsibility and offers a framework for implementation of a CR program Shows how to engage all stakeholders in enhancing a company's ability to manage itself responsibly Includes real business examples and from a variety of companies-global and local, consumer and retail as well as extractive manufacturing The book demonstrates, through illustrative examples, how to makes CR integral to all aspects of the business as an engine for innovation as well as renewed spirit and purposefulness."-- Provided by publisher
Bibliography Includes bibliographical references (pages 287-291) and index
Notes Print version record
Subject Corporate culture.
Social responsibility of business.
Strategic planning.
Form Electronic book
ISBN 0470948558 (electronic bk.)
0470948604 (electronic bk.)
0470948612 (electronic bk.)
9780470948552 (electronic bk.)
9780470948606 (electronic bk.)
9780470948613 (electronic bk.)