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Book Cover
Streaming video
Author Broderick, Amanda.

Title Advances in observational research / Amanda J. Broderick
Published London : Henry Stewart Talks, 2008
Online access available from:
HSTalks Business & Management Collection    View Resource Record  

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Description 1 online resource (1 streaming video file (32 min.) : color, sound)
Series Qualitative market research : reaching the places the other tools cannot reach, 2056-4570
Henry Stewart talks. Business & management collection. Qualitative market research
Contents Contents: Comparing observation and non-observation research applications -- MRI and fMRI neurological observation -- Eye-tracking observation -- Neuroethics
Notes Animated audio-visual presentations with synchronized narration
Title from title frames
Restricted Access restricted to subscribers
Notes Mode of access: World Wide Web
Subject Marketing research.
Qualitative research.
Form Streaming video