| Description |
1 online resource : illustrations |
| Series |
SAGE Business Cases |
|
SAGE Business Cases
|
| Summary |
In 2005, a successful Peruvian-based software company was seeking to grow by exporting its software products. The case illustrates the entrepreneurial challenges in selling software products from a developing nation that is not on the forefront of the technology world. LOLIMSA has successfully grown its market into several Latin countries outside of Peru and is now considering trying to enter the lucrative American market for the second time, but knows that the investment in market entry is substantial |
| Notes |
Originally Published InCarmel, E. (2012). Finding a niche in the global software marketplace: The case of the Peruvian firm LOLIMSA, Technologias para Salud. Journal of Information Technology Teaching Cases, 2, 110--114 |
|
Description based on XML content |
| Subject |
LOLIMSA -- Case studies
|
|
Global software development -- Peru -- Case studies
|
|
Global software development
|
|
Peru
|
| Genre/Form |
Case studies
|
|
Case studies.
|
|
Études de cas.
|
| Form |
Electronic book
|
| ISBN |
9781529700688 |
|
152970068X |
|
