Description |
1 online resource (xi, 368 pages) : illustrations |
Series |
Telecommunications |
|
Telecommunications (Mahwah, N.J.)
|
Contents |
Book Cover; Title; Copyright; Contents; Preface; PART I THE TELECOMMUNICATIONS INDUSTRY STRUCTURE; CHAPTER 1 Telecommunications Economics 1: Principles of Market Structure, Conduct, Pricing, and Growth; CHAPTER 2 Broadcast Management; CHAPTER 3 Cable Television Management; CHAPTER 4 Telecommunications Economics II: Principles of Public Utilities, Common Carrier Services, and Information Carriage; CHAPTER 5 Telephone Management; CHAPTER 6 The Internet; CHAPTER 7 Transnational Media and Telecommunications; PART II MANAGEMENT AND PLANNING STRATEGIES; CHAPTER 8 Telecommunications Management |
Summary |
This text covers the business and management practices of the telecommunications industries. It is appropriate for students in telecommunication and media management |
Bibliography |
Includes bibliographical references and index |
Notes |
Print version record |
Subject |
Telecommunication -- Management
|
|
BUSINESS & ECONOMICS -- Industries -- Media & Communications.
|
|
TECHNOLOGY & ENGINEERING -- Telecommunications.
|
|
Telecommunication -- Management
|
Form |
Electronic book
|
ISBN |
0585373302 |
|
9780585373300 |
|
1410600394 |
|
9781410600394 |
|