Limit search to available items
Book Cover
Book
Author Hunt, Shelby D.

Title Controversy in marketing theory : for reason, realism, truth, and objectivity / Shelby D. Hunt
Published Armonk, N.Y. : M.E. Sharpe, 2003

Copies

Location Call no. Vol. Availability
 MELB  658.8001 Hun/Cim  AVAILABLE
Description xiv, 344 pages ; 24 cm
Bibliography Includes bibliographical references and index
Subject Marketing.
Philosophy and science.
LC no. 2002030894
ISBN 0765609320 paperback alkaline paper
0765609312 alkaline paper