Radio advertising -- Ireland : Corpus linguistics and the analysis of sociolinguistic change : language variety and ideology in advertising / Joan O'Sullivan
Radio advertising -- South Africa -- Case studies : Kaya FM : the challenge of an afropolitan positioning / Emmanuel Silva Quaye (Wits Business School, University of the Witwatersrand, Johannesburg, South Africa), Yvonne Saini (Wits Business School, University of the Witwatersrand, Johannesburg, South Africa)