Presidential moral leadership and rhetoric -- Rhetorical patterns of the annual and inaugural addresses, 1790-2003 -- The politics of reinforcing moral rhetoric -- The politics of moral restraint -- The politics of strategic moral rhetoric -- The future of rhetorical moralism in the presidency
Summary
"The Moral Rhetoric of American Presidents analyzes the president's role as the nation's moral spokesman." "Drawing on the quantitative methods from political science and the qualitative case study approach prevalent in rhetorical studies, Colleen J. Shogan demonstrates that moral and religious rhetoric is not simply a reflection of individual character or an expression of American "civil religion" but a strategic tool presidents can use to enhance their constitutional authority."--BOOK JACKET
Analysis
Head of State
United States
Speaking
Language
Political ethics
Political leadership
Case studies
Overseas item
Rhetoric
Bibliography
Includes bibliographical references (pages [203]-215) and index