| Description |
1 online resource (301 pages) |
| Series |
Media, communication, and culture in America |
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Media, communication, and culture in America.
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| Contents |
Cover; Half Title; Title Page; Copyright Page; Table of Contents; List of Tables and Figures; Series Foreword; Foreword; Acknowledgments; Introduction; Part I. Defining the Public Media Terrain; 1. Introduction; 2. Public Broadcasting: Past, Present, and Future; 3. Brand New World? Globalization, Cyberspace, and the Politics of Convergence; 4. The PBS Brand and the Merchandising of Public Service; 5. The FCC and the Public Interest: A Selective Critique of U.S. Telecommunications Policy-Making; 6. Pacifica Radio's Crisis of Containment; Part II. Critical Dimensions; 7. Introduction |
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8. The Public and Its Problems: Race, Class, and Media Access9. Advertising on Public Television: A Look at PBS; 10. Should One Size Fit All Audiences? A Study of KUOP; 11. DBS and the Public Interest Opportunity in Satellite Television; 12. Making Money and Serving the Public Interest: Public Broadcasting Can and Should Do Both; Part III. Global Perspectives; 13. Introduction; 14. The CBC and the Public Interest: Maintaining the Mission in an Era of Media Concentration; 15. Public Broadcasting, the Information Society, and the Internet: A Paradigm Shift? |
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16. Between Globalization and Democratization: Governmental Public Broadcasting in Africa17. Canadians Connected and Unplugged: Public Access to the Internet and the Digital Divide; Part IV. Where Do We Go from Here: Civic Space, Cyber Market, Public Trust, or Grassroots Alternatives?; 18. Introduction; 19. Social Capital, Civic Space, and the Digital Revolution: Emerging Strategies for Public Broadcasting; 20. Resisting the Market Model of the Information Highway; 21. Public Television in the Digital Age: Town Hall or Cyber Mall?; 22. The Grassroots Radio Movement in the United States |
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23. Microradio: A Tool for Community EmpowermentAbout the Editors and Contributors; Index |
| Summary |
Annotation As federal funding for public broadcasting wanes and support from corporations and an elite group of viewers and listeners rises, public broadcasting's role as vox populi has come under threat. With contributions from key scholars from a wide variety of disciplines, this volume examines the crisis facing public broadcasting today by analyzing the institution's development, its present-day operations, and its prospects for the future. Covering everything from globalization and the rise of the Internet to key issues such as race and class to specific subjects such as advertising, public access, and grassroots radio, Public Broadcasting and the Public Interest provides a fresh and original look at a vital component of our mass media |
| Notes |
Print version record |
| Subject |
Public broadcasting -- United States
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Broadcasting policy -- United States
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Public interest -- United States
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Political participation -- United States
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Democracy -- United States
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Broadcasting policy
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Democracy
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Political participation
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Public broadcasting
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Public interest
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United States
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| Form |
Electronic book
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| Author |
Artz, B. Lee
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Halleck, DeeDee
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Peterson, Paul E
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Artz, Purdue U
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| ISBN |
9781315290676 |
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1315290677 |
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