Title Big fiction : how conglomeration changed the publishing industry and American literature / Dan Sinykin

Published New York : Columbia University Press, [2023]

Click on the following:
JSTOR eBooks

Copies

Description 1 online resource (xii, 313 pages) Series Literature now Literature now Contents Mass Market (I): How Mass-Market Books Changed Publishing -- Mass Market (II): How the Mass Market Won the World, Lost Its Soul -- Then Lost the World -- Trade (I): How Women Resisted Sexism and Reinvented the Novel -- Trade (II): How Literary Writers Embraced Genre -- Nonprofit: How Rebels Found Funding and Rejected New York -- Independent: How W.W. Norton Stayed Free and Housed the Misfits Summary "In the late 1950s, Random House editor Jason Epstein would talk jazz with authors like Ralph Ellison while pouring drinks in his office. By the late 1960s, he was poring over profit-and-loss statements. What happened? Beginning in 1965 after RCA bought Random House and then with subsequent purchases of publishing companies by multinational conglomerates, the business of publishing started to change. With more of an emphasis on rationalization, many publishers began to focus on genre and brand name authors. However, amidst a changing marketplace, other publishers found new avenues and possibilities to publish literary and experimental fiction. In Big Fiction, Dan Sinykin examines how changes in the publishing industry affected fiction and literary form. Beginning with RCA's purchase of Random House in 1965 to the invention of the Amazon Kindle in 2007, Sinkyin reveals how power situated in multinational media conglomerates and disseminated through the book publishing industry has influenced what kind of fiction and authors get published. In considering how publishers pursued profits and prestige, Sinykin examines four different sectors of the industry: mass market books and the rise of superstar authors such as Danielle Steel; the changing focus of Random House as a trade publisher; the rise of nonprofits such as Graywolf; and the employee-owned Norton. He also considers how women and writers of color navigated shifts in the publishing industry and allegorized their experiences in their fiction"-- Provided by publisher Bibliography Includes bibliographical references and index Notes Description based on online resource; title from digital title page (viewed on September 27, 2023) Subject Fiction -- Publishing -- United States -- History -- 20th century Fiction -- Publishing -- United States Publishers and publishing -- Economic aspects -- United States Publishers and publishing -- Mergers -- United States American fiction -- 20th century -- History and criticism American fiction -- 21st century -- History and criticism Authors and publishers -- United States Books and reading -- United States. LANGUAGE ARTS & DISCIPLINES / Publishers & Publishing Industry American fiction Authors and publishers Books and reading Fiction -- Publishing Publishers and publishing -- Economic aspects United States Genre/Form Criticism, interpretation, etc. History Form Electronic book LC no. 2023009637 ISBN 9780231550062 0231550065

Other Titles How conglomeration changed the publishing industry and American literature

  Permalink