Description |
1 online resource (171 p.) |
Contents |
Cover -- Half Title -- Title Page -- Copyright Page -- Table of Contents -- Foreword -- Acknowledgments -- Introduction: Growth, and Why It Matters: Creating Value Through Business Growth -- Ambitious Business Founders -- What Drives Business Growth? -- Are You Willing to Change -- and Is the Business Capable of Growth? -- Transition to Growth -- The Imperative to Change -- Accelerants, Beartraps and Blockers -- The Sustainable Business and Sustainability -- Forces Driving Businesses to Embrace Sustainability -- Examples and Case Studies -- A Unique Vantage Point -- Funding the Journey |
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The Organisation of this Book: Five Critical Challenges to Growth -- Notes -- Further Reading -- 1 Challenge to Growth Number One: Stick to the Knitting: Or The Art of Not Selling Things You Don't Really Understand to People You've Never Met -- Introduction: Why Not All Opportunities Are Equal -- Taking the Eye Off the Ball -- The Business of Risk -- Market Development: Know Your Customer and Why You Win Their Business -- The Virtue of Keeping It Simple -- Finding New Customers Who Are Just Like the Old Ones -- Looking to Adjacencies for Opportunities to Grow -- The Diversification Trap |
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It Takes Time to Build a Sustainable, Defensible Niche -- Accelerants -- Beartraps and Blockers -- Summary -- Notes -- Further Readings -- 2 Challenge to Growth Number Two: Money, Money, Money -- Introduction -- Profit and Cash -- Business Models That Work -- It's All About Margins -- Overdraft Dependence -- Squeezing Cash Out of the Business -- Lateral Thinking -- From Invoice to Cash -- From Purchase to Payment -- Cashflow Problems? -- Growing Businesses and Vulnerabilities -- Loss of Control -- Fraud -- The Enemy Within -- Accelerants -- Beartraps and Blockers -- Summary -- Note |
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Further Readings -- 3 Challenge to Growth Number Three: Managerial Styles: Or Why Super-Heroes Need Not Apply -- Introduction -- Mapping the Business Founder's Journey -- The Artisan-Hero-Meddler-Strategist Model -- The Artisan Mode -- The Hero Mode -- The Meddler Mode -- The Strategist Mode -- First Things First -- Studying the Competition -- Benchmarking Your Firm Against the Businesses You Aspire to Compete Against -- Paying Attention to Your Own Effectiveness as a Leader -- The Journey Towards Strategist -- But Be Realistic -- The Importance of the Team -- Accelerants |
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Blockers and Beartraps -- Summary -- Notes -- Further Readings -- 4 Challenge to Growth Number Four: Sustainable Points of Difference: Or If You're Not Better Or Different, What Right Do You Have to Play in Your Market? -- Introduction -- Being Better -- Being Different -- Insider Or Outsider? -- Challengers and Contrarians -- The Contrarian Business -- Creating a Distinctive Culture -- Accelerants -- Beartraps and Blockers -- Summary -- Further Readings -- 5 Challenge to Growth Number Five: Reinventing the Business to Build Further Value: Should I Stay Or Should I Go? -- Introduction |
Summary |
How do business founders not only start a business but ensure sustainable growth for the future? This book provides the tools and understanding that enable successful business growth at the scale-up stage. Through case histories, industry analyses and numerous examples this book details key challenges and how to overcome them |
Notes |
Description based upon print version of record |
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The Need for Reinvention |
Form |
Electronic book
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ISBN |
9781003837435 |
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1003837433 |
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