Title Think consumer : the enforcement of the trade mark quality guarantee revisited : a legal and economic analysis / by Jamil Ammar

Published Newcastle upon Tyne : Cambridge Scholars, ©2011

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Description 1 online resource (viii, 224 pages) Contents Introduction -- Trade mark protections : back to basics -- The quality function under the doctrine of the trade mark subject-matter -- Quality, the protection of non-origin functions : putting dilution into context -- Rethinking deregulation : the enforcement of the quality function under the Chicago Economic School revisited -- The other side of the coin : the rationale of quality regulation under consumer law : Section 14(2) of the Sale of goods act as an example -- Conclusions Bibliography Includes bibliographical references (pages 209-224) Notes Print version record Subject Trademarks -- Law and legislation -- European Union countries Trademarks -- Law and legislation. Brand name products -- Law and legislation -- European Union countries Brand name products -- Law and legislation. Trademarks law. Intellectual property law. International economic & trade law. LAW -- Administrative Law & Regulatory Practice. Brand name products -- Law and legislation Trademarks -- Law and legislation European Union countries Form Electronic book ISBN 9781443828024 1443828025

Other Titles Enforcement of the trade mark quality guarantee revisited : a legal and economic analysis Enforcement of the trademark quality guarantee revisited : a legal and economic analysis

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