Title Advertising's hidden effects : manufacturers' advertising and retail pricing / Mark S. Albion

Published Boston, Mass. : Auburn House Pub. Co., [1983] ©1983

Copies

Location	Call no.	Vol.	Availability
W'PONDS	381.1 Alb		AVAILABLE

Description xxi, 311 pages ; 25 cm Notes Includes index Bibliography Bibliography: pages 292-298 Subject Advertising -- Economic aspects. Retail trade. LC no. 82006776 ISBN 0865691118

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