Title Beer's mega merger : views and perspectives / J. Justin Barcas, Todd W. Leggett, Woodrow D. Richardson

Published London : SAGE Publications Ltd, 2017

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Description 1 online resource (1 online resource) : illustrations Series SAGE Knowledge. Cases SAGE Knowledge. Cases Summary The case gives an overview of the largest beer acquisition and the fourth largest acquisition ever by chronicling the agreement of Anheuser-Busch InBev (AB InBev) to buy SABMiller in late 2015. The rationale by the chief executive officer of AB InBev is juxtaposed against craft brew drinkers, brewers and wholesalers primarily in the US who worry the buyout may prove anti-competitive. The ramifications of the acquisition for the US and global markets are presented Bibliography Includes bibliographical references and index Notes XML content Subject Anheuser-Busch, Inc. -- Case studies SABMiller (Firm) -- Case studies SUBJECT Anheuser-Busch, Inc. fast SABMiller (Firm) fast Subject Consolidation and merger of corporations -- Case studies Beer industry -- Case studies Brewing industry -- Case studies Beer industry Brewing industry Consolidation and merger of corporations Genre/Form Case studies Case studies. Fiction. Études de cas. Romans. Form Electronic book Author Leggett, Todd W., author Richardson, Woodrow D. (Woodrow David), author. ISBN 9781526419682 1526419688

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