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Book Cover
E-book
Author Basher, Mohammad Atiqul, author

Title Managing business and human resources during crisis : the case of Sindabad.com during COVID-19 / Mohammad Atiqul Basher, Zeeshan Kingshuk Huq, Md Asadul Islam
Published London : SAGE Publications : SAGE Business Cases Originals, 2022

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Description 1 online resource : illustrations
Series SAGE business cases
SAGE business cases
Summary Even though Bangladesh has more than 700 e-commerce websites, Sindabad.com is unique among them as the country's first and only B2B website. Even though the company was predominantly serving corporate clients, its business model faced a huge challenge due to the emergence of the novel coronavirus (COVID-19). Facing a crisis as their clients shut down their businesses, the company was forced to bring changes in its business model. As a result, the company had to bring immediate changes in their staff placement, introduce new training modules, and identify ways to motivate employees during the crisis. This case invites students to play the role of a business consultant and encourages them to find a right business model for Sindabad.com. In addition, this case encourages students to position themselves as HR strategists by allowing them to critically assess and evaluate a company's HR strategy during a global crisis
Bibliography Includes bibliographical references and index
Notes Description based on XML content
Subject Personnel management -- Case studies
Electronic commerce -- Case studies
COVID-19 Pandemic, 2020- -- Case studies
Electronic commerce.
Personnel management.
Genre/Form Case studies.
Form Electronic book
Author Huq, Zeeshan Kingshuk, author
Islam, Md Asadul, author
ISBN 9781529797916
1529797918