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Authors (Last name first) (1-12 of 12)
Belch, Michael A.,
1
Book
2014

Advertising : an integrated marketing communication perspective


Belch, George E. (George Edward), 1951- author
3e
North Ryde, N.S.W. : McGraw-Hill Education, [2014]

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 MELB  659.1 Bel/Aai 2014  AVAILABLE
 MELB  659.1 Bel/Aai 2014  AVAILABLE
 MELB  659.1 Bel/Aai 2014  AVAILABLE
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2
E-book
2019

Advertising : an Integrated Marketing Communication Perspective


Belch, George E
4th ed


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Electronic Resources
3
Book
2020

Advertising : an integrated marketing communication perspective


Belch, George E. (George Edward), 1951- author
Fourth edition
North Ryde, N.S.W. : McGraw-Hill Education Australia, 2020

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Location Call no. Vol. Availability
 MELB  659.1 Bel/Aai 2020  AVAILABLE
 MELB  659.1 Bel/Aai 2020  AVAILABLE
 MELB  659.1 Bel/Aai 2020  AVAILABLE
4
E-book
2014

Advertising and Promotion


Belch, George E
3rd ed


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Electronic Resources
5
E-book
2017

Advertising and Promotion : an Integrated Marketing Communication Perspective


Belch, George E
11th ed


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Electronic Resources
6
Book
1998

Advertising and promotion : an integrated marketing communications perspective


Belch, George E. (George Eugene)
Fourth edition
Boston, Mass : Irwin/McGraw-Hill, [1998]

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 WATERFT BUSINESS  659.1 Bel/Aap 1998  AVAILABLE
 WATERFT BUSINESS  659.1 Bel/Aap 1998  AVAILABLE
7
Book
2001

Advertising and promotion : an integrated marketing communications perspective


Belch, George E. (George Eugene)
Fifth edition
Boston, Mass. : Irwin/McGraw-Hill, 2001

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8
Book
2004

Advertising and promotion : an integrated marketing communications perspective


Belch, George E. (George Eugene)
Sixth edition
New York, N.Y. ; London : McGraw-Hill/Irwin, [2004]

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 WATERFT BUSINESS  659.1 Bel/Aap 2004  AVAILABLE
 WATERFT BUSINESS  659.1 Bel/Aap 2004  AVAILABLE
 WATERFT BUSINESS  659.1 Bel/Aap 2004  AVAILABLE
9
Book
2004

Advertising and promotion : an integrated marketing communications perspective


Belch, George E. (George Eugene)
Sixth edition
New York, N.Y. ; London : McGraw-Hill/Irwin, [2004]

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10
Book
2007

Advertising and promotion : an integrated marketing communications perspective


Belch, George E. (George Edward), 1951- author
Seventh edition
Boston : McGraw-Hill Irwin, [2007]

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 WATERFT BUSINESS  659.1 Bel/Aap 2007  AVAILABLE
 WATERFT BUSINESS  659.1 Bel/Aap 2007  AVAILABLE
 WATERFT BUSINESS  659.1 Bel/Aap 2007  AVAILABLE
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11
Book
2012

Advertising and promotion : an integrated marketing communications perspective


Belch, George E. (George Edward), 1951-
Ninth edition
New York : McGraw-Hill Irwin, [2012]

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 W'BOOL  659.1 Bel/Aap 2012  AVAILABLE
 MELB  659.1 Bel/Aap 2012  AVAILABLE
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12
Book
2015

Advertising and promotion : an integrated marketing communications perspective


Belch, George E. (George Edward), 1951-
10e, Tenth edition
New York, NY : McGraw-Hill, [2015]

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Location Call no. Vol. Availability
 MELB  659.1 Bel/Aap 2015  AVAILABLE
 MELB  659.1 Bel/Aap 2015  AVAILABLE
 W'BOOL  659.1 Bel/Aap 2015  AVAILABLE
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