| Description |
1 online resource (xii, 248 pages) |
| Contents |
Globalization, media and empire: an introduction / Oliver Boyd-Barrett -- Cosmopolitans and conquistadors: empires, nations and networks / Graham Murdock -- Film and globalization / Toby Miller and Richard Maxwell -- Cyberspace, globalization and US empire / Oliver Boyd-Barrett -- Globalization, public service broadcasting and citizen responses / Granville Williams -- Regulating globalization: domestic response to international investment in China's media market / Jia Lin -- Xinhua News Agency and globalization: negotiating between the global, the local and the national / Xin Xin -- Localization strategies of international media companies: entering India in the 1990s / Geetika Pathania-Jain -- Transnational media and national vision: television in the liberalized India / Anshu Chatterjee -- Hispanic media globalization / Mercedes Medina -- Deregulation, privatization and the changing global media environment / Richard A. Gershon -- Global advertising in Asia: penetration and transformation of the transnational advertising agencies / Kwangmi Ko Kim -- Toward globalization or localization: multinational advertising in Eastern Europe / Izabella Zandberg -- Global corporations, global public relations / Liese L. Hutchison and John J. Pauly |
| Notes |
"Printed and electronic book orders (Worldwide) : Indiana University Press"--Page iv |
| Bibliography |
Includes bibliographical references and index |
| Notes |
English |
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Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. http://purl.oclc.org/DLF/benchrepro0212 MiAaHDL |
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Print version record |
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digitized 2010 HathiTrust Digital Library committed to preserve pda MiAaHDL |
| Subject |
Mass media and international relations.
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Mass media -- Social aspects.
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Mass media -- Economic aspects
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Mass media -- Political aspects.
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PSYCHOLOGY -- Social Psychology.
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PERFORMING ARTS -- Film & Video -- General.
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Mass media and international relations
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Mass media -- Economic aspects
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Mass media -- Political aspects
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Mass media -- Social aspects
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Massenkommunikation
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Globalisierung
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Imperialismus
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Massamediaindustrie.
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Internationalisatie.
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Politieke aspecten.
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| Form |
Electronic book
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| Author |
Boyd-Barrett, Oliver, editor.
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| LC no. |
2007405722 |
| ISBN |
9780861969142 |
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0861969146 |
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