Description |
xvii, 469 pages : illustrations ; 26 cm |
Contents |
PART 1. Introduction. 1. The concepts and perspectives of strategy -- 2. Corporate governance -- PART 2. The tools of strategy analysis. 3. Goals, values and performance -- 4. Industry analysis -- 5. Analysing resources and capabilities -- PART 3. The analysis of competitive advantage 6. The nature and sources of competitive advantage -- 7. Business-level strategies -- PART 4. Strategy formulation and evaluation 8. Corporate strategy -- 9. Network strategy: networks, partnerships and alliances -- 10. Organisational structure and strategic controls -- 11. Global strategies and the multinational corporation networks, partnerships and alliances -- 12. Strategy evaluation -- PART 5. Cases in strategic management. . 1. IDP Education Australia's multinational networks -- 2. Airways Corporation of New Zealand Limited: Navigating aircraft, international airspace and entrepreneurial success -- 3. Cascade Green: Cascade Brewery's 100% carbon offset beer -- 4. Malaysia Airlines: A business turnaround -- 5. Corporate governance at BHP Billiton -- 6. RedFlow Technologies Ltd: Flexibility and agility, the challenges for growth in a renewable energy industry -- 7. DBS Bank: Keeping the faith -- 8. The New Zealand building supplies industry -- 9. Ecowash Mobile: Towards a sustainable future -- Glossary |
Summary |
Publisher's description: An Australasian adaptation of Robert Grant's successful text with examples from Australia, New Zealand and the Asia-Pacific region. With an emphasis on competitive advantage, this text provides students with an up-to-date and comprehensive coverage of core topics and concepts including the impact of the global financial crisis. Consideration is given to all types of organisations, including public sector organisations, and steers away from an excessive focus on large organisations. The text also incorporates up-to-date detailed cases on Australasian organisations, such as Cascade Brewery Company, Malaysian Airlines and Bunnings Warehouse |
Analysis |
Australian |
Notes |
Includes index |
Bibliography |
Includes bibliographical references and index |
Notes |
Donated by Mr Tom Pearce for the Library Bookplate appeal 2013 Mr Tom Pearce |
Subject |
Business planning -- Australasia.
|
|
Management.
|
|
Strategic planning -- Australasia.
|
Author |
Butler, Bella, author
|
|
Hung, Humphry, 1955- author
|
|
Orr, Stuart, author
|
ISBN |
9781742165547 |
|