| Description |
ix, 149 pages ; 24 cm |
| Contents |
1. Initiating the event: early decisions -- 2. Choosing the right type of event -- 3. Choosing the right inputs for your event -- 4. Early planning -- 5. Detailed planning -- 6. Managing the event -- 7. Following up an event -- 8. Resources -- 9. Templates |
| Summary |
This book "is packed with practical tips, guidelines, case studies, action checklists and useful sample material, and covers all the key areas involved in organizing an event, including, : managing, planning, contingency planning, targeting, costing and budgeting, administration, assuring quality of content, evaluating, disseminating, and ensuring continuity. Whether you are a newcomer to organising conferences or events, or a seasoned professional wanting to brush up on your skills, this book will be an invaluable resource." - back cover |
| Analysis |
Conference |
|
Event |
|
Marketing |
|
Planning |
|
Sponsorship |
| Notes |
Includes index |
| Bibliography |
Includes bibliographical references and index |
| Subject |
Special events -- Planning.
|
|
Congresses and conventions -- Planning.
|
| Author |
Campbell, Fiona Louise, 1954-
|
| LC no. |
2003008164 |
| ISBN |
0749440392 |
|
