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Chakraborty, Uttam, active 2023,
1 2023 Marketing to manage customer experience : the case of Nykaa Chakraborty, Uttam, active 2023, author London : SAGE Publications: SAGE Business Cases Originals, 2023 Rating: Electronic Resources
2 2023 Strategizing to survive economic uncertainties : Maruti Suzuki India Chakraborty, Uttam, active 2023, author London : SAGE Publications: SAGE Business Cases Originals, 2023 Rating: Electronic Resources
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Marketing to manage customer experience : the case of Nykaa