Title Modern marketing research : step by step / Chuck Chakrapani, Ken Deal

Published Toronto : Pearson Prentice Hall, [2005] ©2005

Copies

Location	Call no.	Vol.	Availability
MELB	658.83 Cha/Mmr		AVAILABLE

Description v, 472 pages : illustrations (some color) ; 28 cm Notes Includes index Subject Marketing research -- Textbooks. Genre/Form Textbooks. Author Deal, Kenneth R., 1944- ISBN 0131206834 (paperback)

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