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Authors (Last name first) (1-5 of 5)
Deshpande, Rohit.
1
Book
1992

Corporate culture, customer orientation and innovativeness in Japanese firms : a quadrad analysis


Deshpande, Rohit.
Cambridge, Mass. : Marketing Science Institute, 1992

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 W'PONDS  380.10952 Des/Ccc  AVAILABLE
2
Book
2004

The global market : developing a strategy to manage across borders



San Francisco : Jossey-Bass, [2004]

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 MELB  658.84 Que/Gmd  AVAILABLE
3
Book
1993

Relationships between providers and users of market research : the role of personal trust : working paper


Moorman, Christine.
Cambridge, Mass. : Marketing Scinece Institute, 1993

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 W'PONDS  174.9658 Moo/Rbp  AVAILABLE
4
Book
2001

Tigers and dragons : profiling high performance Asian firms


Deshpande, Rohit.
Cambridge, MA (1000 Massachusetts Avenue, Cambridge, 02138) : Marketing Science Institute, 2001

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 W'PONDS  338.74095 Des/Tad  AVAILABLE
5
Book
1996

Understanding market orientation : a prospectively designed meta-analysis of three market orientation scales


Deshpande, Rohit.
Cambridge, Mass. : Marketing Science Institute, 1996

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 WATERFT BUSINESS  658.83 Des/Umo  AVAILABLE
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