Title Managers and competition / G. Easton ... [and others]

Published Oxford, OX, UK ; Cambridge, Mass., USA : Blackwell Business, 1993

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Location	Call no.	Vol.	Availability
W'BOOL	658.4012 Eas/Mac		AVAILABLE

Description ix, 350 pages : illustrations ; 24 cm Contents 1. Introduction -- 2. Industry Structure -- 3. Products, Customers and Markets -- 4. Strategy -- 5. Communication -- 6. Competition -- 7. Dynamics -- 8. Summary and Conclusions Bibliography Includes bibliographical references (pages [330]-342) and index Subject Competition. Industrial management. Strategic planning. Author Easton, Geoff. LC no. 92029860 ISBN 0631188770

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