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Book Cover
E-book
Author Egnal, Bart, 1979- author.

Title Leading through language : choosing words that influence and inspire / Bart Egnal
Published Hoboken, New Jersey : John Wiley & Sons, [2016]
©2016

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Description 1 online resource (1 volume)
Contents Title page; copyright; dedication; preface and acknowledgments; introduction; story 1: "am i being fired?"; story 2: "we want her off our account team"; story 3: "what exactly are you saying?"; the ramifications of jargon; jargon is everywhere in the workplace; if you want to lead at work, this book is for you; the humphrey group; how this book is structured; about the examples; summary; note; part i the many faces of jargon; introduction to part i: why does jargon exist and why should leaders care?; inspirational leaders throughout history have spurned jargon
Respected corporate leaders also skip the jargonbut there are some benefits to jargon ... ; the many faces -- and consequences -- of using jargon; why jargon exists: the spectrum; summary; note; 1 you must start with leadership; what is leadership?; the link between leadership and communication; start by consciously looking at language through the lens of leadership; summary; note; 2 the (few) benefits of jargon; where do "expediency" and "shared identity" jargon sit on the jargon spectrum?; efficiency: jargon that serves as "verbal shorthand"; signaling credibility; creating a shared culture
Obfuscation on the jargon spectrumobfuscation to conceal uncomfortable truths; obfuscation can be used to avoid or defer conflict; obfuscation can be used to confuse and mislead; sometimes obfuscation is unintentional; summary; notes; part ii use the language of leadership; introduction to part ii: use the language of leadership; what is the language of leadership?; how to use the language of leadership; repeatable communication methodology; summary; 7 adopt the leader's mindset; before you think about language, adopt the leader's mindset; using the leader's mindset is a skill; summary
8 script yourself as a leaderscripting yourself as a leader is a skill you must develop; get your thinking clear with the leader's script; summary; note; 9 use the language of leadership; 11 ways to use the language of leadership; guidelines; summary; 10 the language of leadership is ... visionary; use aspirational words; use precise language; use words that show your emotional investment; summary; notes; 11 the language of leadership is ... audience-centric; being audience-centric means knowing who your real audience is; listen to your audience so you can choose the right words
Summary Notes; 3 assumption-driven jargon; making assumptions on the jargon spectrum; the curse of knowledge; acronyms and other shorthand; assuming understanding of complex concepts; beware group assumptions and the power of the collective; summary; notes; 4 inflation jargon; inflation on the jargon spectrum; the better version; the unnecessary add-on; the baffling noun cluster; summary; notes; 5 lack-of-clarity jargon; lack of clarity on the jargon spectrum; a substitute for the hard work of thinking; vulnerable to exposure; words of the day; summary; notes; 6 obfuscation jargon
Bibliography Includes bibliographical references and index
Notes Online resource; title from title page (viewed June 29, 2016)
Subject Business communication.
Business -- Language
Leadership.
BUSINESS & ECONOMICS -- Leadership.
Business communication
Leadership
Form Electronic book
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