Managing by competitive strategy -- Competitive strategy -- Strategy-specific decision making -- Performance-based measurement systems -- Implementing the strategy : downstream and upstream analysis -- Strategy-specific decisions and management products firm -- Performance measurements and the multiple products firm -- Leadership and strategy-specific decision making
Summary
Providing a novel approach to business policy and strategic management, this book focuses on the implementation of a firm's competitive strategy throughout all levels of the organization
Bibliography
Includes bibliographical references (page 179) and index
