| Description |
1 online resource : illustrations |
| Series |
SAGE Business Cases |
|
SAGE Business Cases
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| Summary |
The case study covers aspects of service innovation in the IT services sector. Nordics is a global telecommunication company, who have a large and diverse set of IT business applications, most of which is on SAP applications. The case describes the delivery of the full lifecycle of the innovation in service, from the identification of the need, conceptualization and creation of the service offering up to the pilot execution. The important aspects of innovation in the revenue model and service delivery model are also covered |
| Notes |
Originally Published InGhoshal, S., & Roy, R. K. (2017). Anatomy of an innovation in IT service. Journal of Information Technology Teaching Cases, 8, 53-69 |
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Description based on XML content |
| Subject |
Unilever (Firm) -- Case studies
|
| SUBJECT |
Unilever (Firm) fast |
| Subject |
Information technology -- Management -- Case studies
|
|
Information technology -- Management
|
| Genre/Form |
Case studies
|
|
Case studies.
|
|
Études de cas.
|
| Form |
Electronic book
|
| Author |
Roy, Rahul Kumar, author
|
| ISBN |
9781529705874 |
|
1529705878 |
|
