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Book Cover
Streaming video
Author Godsell, Janet, (Senior Lecturer, Supply Chain Research Centre, Cranfield School of Management, UK)

Title Developing a customer driven supply chain strategy / Janet Godsell
Published London : Henry Stewart Talks, 2011

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Description 1 streaming video file (52 min.)
Series Supply chain management
Henry Stewart talks. Marketing & management collection. Supply chain management
Contents Customer driven supply chain strategy -- Strategic alignment -- Schema -- 3S model for developing customer driven supply chain strategy -- Scope -- Decoupling point -- Strategic inventory -- Segmented supply chains -- Lean -- Agile -- Customer value profile -- Demand profile -- Tailored practices -- Operating model -- Enablers
Notes Animated audio-visual presentation with synchronized narration
Title from title frames
Subject Business logistics.
Customer relations -- Management.
Marketing -- Management.
Strategic alliances (Business)
Supply and demand.
Business logistics.
Customer relations -- Management.
Marketing -- Management.
Strategic alliances (Business)
Supply and demand.
Form Streaming video