| Description |
1 online resource : illustrations (chiefly color) |
| Contents |
Chapter Introduction: Photocommunication Today / Ross F. Collins Keith Greenwood -- chapter 1 Basic Photographic Principles for Communication Photographers / Keith Greenwood -- chapter 2 Using Today's Equipment -- DSLRs, Hybrid/Bridge Cameras, Snapshot Cameras, and Smartphones / Walter P. Calahan -- chapter 3 Lighting for Photocommunicators -- Natural and Artificial for Print and Online / Walter P. Calahan -- chapter 4 Editing for Still and Video / Larry Mayer -- chapter 5 Beyond the Still -- Early Cinema and the Fundamentals of Video Storytelling / Julie Jones -- chapter 6 Photocommunication, the Internet, and Social Media / Walter P. Calahan Keith Greenwood -- chapter 7 Law and Ethics for Today's Photocommunication / Denise McGill Keith Greenwood -- chapter 8 Pix for All -- How Photography Grew from Elite Profession to Everyday Obsession / Ross F. Collins -- chapter 9 Epilogue: My Stoty -- What Photocommunicators do Today |
| Summary |
"Photocommunication Across Media is a must-have for aspiring mass media professionals who are striving to compete in the new landscape of convergence journalism and media. You will learn principles of photography both still and video and how to incorporate them into your storytelling. That's no longer a specialty skill--in today's world of media, it's a necessity. Editors Ross Collins and Keith Greenwood collaborate with highly accomplished photographers to make the concepts and techniques of today's mass media photography accessible to all readers. Photocommunication Across Media speaks directly to journalists, advertisers and professional communicators who want to round out their toolkit without sifting through dense texts meant specifically for photographers and photojournalists. This guide, edited by experts who teach these concepts to the next generation of media professionals, is everything you need to know--and nothing you don't--to take the next step for your career in communication."--Provided by publisher |
| Notes |
"A Focal Press book." |
|
Includes index |
|
Description from online resource; title from electronic title page (Taylor & Francis, viewed September 23, 2019) |
| Subject |
Photography.
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Mass media
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Photography
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mass media.
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COMPUTERS -- Digital Media -- Photography.
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PHOTOGRAPHY -- Reference.
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TECHNOLOGY & ENGINEERING -- Imaging Systems.
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Mass media
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Photography
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| Form |
Electronic book
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| Author |
Collins, Ross F., editor.
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Greenwood, Keith, 1962- editor.
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| ISBN |
9781315644264 |
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1315644266 |
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9781317288480 |
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1317288483 |
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