| Description |
1 online resource (xvi, 269 pages) : illustrations |
| Contents |
Cadillacs, Communists, and Pink Bubble Gum -- Rationality, Irrationality, and the Dead Kennedys -- The Seven Subselves -- Home Economics Versus Wall Street Economics -- Smoke Detectors in the Mind -- Modern Caveman -- Living Fast and Dying Young -- Gold Porsches and Green Peacocks -- Sexual Economics: His and Hers -- Deep Rationality Parasites |
| Summary |
Why are Amazonian hunter-gatherers better at logic than Harvard students? Why did the Zambian president reject food donations during a famine? And why do billionaires work so hard?only to give their hard-earned money away? In this animated tour of the latest in behavioral science, psychologist Douglas T. Kenrick and marketing professor Vladas Griskevicius argue that while our decision making may seem superficially irrational, our misjudgments are the result of a psychological mismatch between ancestral drives for survival and our modern lifestyles. Ultimately, The Rational Animal o |
| Bibliography |
Includes bibliographical references (pages 235-254) and index |
| Notes |
Print version record |
| Subject |
Reasoning (Psychology)
|
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Decision making.
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Evolutionary psychology.
|
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Decision Making
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decision making.
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PSYCHOLOGY -- Cognitive Psychology.
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SCIENCE -- Cognitive Science.
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Decision making
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Evolutionary psychology
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Reasoning (Psychology)
|
| Form |
Electronic book
|
| Author |
Griskevicius, Vladas.
|
| LC no. |
2013008954 |
| ISBN |
0465040977 |
|
9780465040971 |
|
