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Authors (Last name first) (1-12 of 12)
Iacobucci, Dawn
1
2020
Continuing to Broaden the Marketing Concept
Iacobucci, Dawn
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Electronic Resources
2
2000
Handbook of services marketing & management
Thousand Oaks Calif. ; London : Sage, 2000
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Vol.
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WATERFT BUSINESS
658 Swa/Hos
AVAILABLE
3
1999
Handbook of Services Marketing and Management
Swartz, Teresa A
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Electronic Resources
4
2003
Kellogg on integrated marketing
Hoboken, New Jersey : Wiley, [2003]
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Location
Call no.
Vol.
Availability
MELB
658.8 Iac/Koi
AVAILABLE
5
2018
Marketing management
Iacobucci, Dawn, author
Fifth edition
Boston, MA : Cengage Learning, [2018]
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Call no.
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MELB
658.8 Iac/Mma 2018
AVAILABLE
MELB
658.8 Iac/Mma 2018
AVAILABLE
MELB
658.8 Iac/Mma 2018
AVAILABLE
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6
2017
Marketing Management
Iacobucci, Dawn
5th ed
Rating:
Electronic Resources
7
2021
Marketing Management
Iacobucci, Dawn
6th ed
Rating:
Electronic Resources
8
2022
Marketing management
Iacobucci, Dawn, author
Sixth edition
Boston, MA : Cengage, [2022]
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1 hold on first copy returned of 1 copy
Location
Call no.
Vol.
Availability
MELB UNIT READING
658.8 Iac/Mma 2022
DUE 13-04-24
9
2002
Marketing research : methodological foundations
Churchill, Gilbert A.
Eighth edition
Fort Worth : Harcourt College Publishers, [2002]
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MELB
658.83 Chu/Mrm 2002
AVAILABLE
10
2004
Marketing research : methodological foundations
Churchill, Gilbert A.
Ninth edition
Mason, Ohio : Thomson South-Western., 2004
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MELB
658.83 Chu/Mrm 2004
AVAILABLE
W'PONDS
658.83 Chu/Mrm 2004
AVAILABLE
11
2008
Mediation analysis
Iacobucci, Dawn.
Los Angeles : Sage, [2008]
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MELB
519.536 Iac/Man
AVAILABLE
12
2008
Mediation analysis
Iacobucci, Dawn.
Los Angeles : Sage, [2008]
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