Illustrating her compelling analysis with contemporary advertising examples, Jean Kilbourne argues that the alcohol and tobacco industries' marketing strategies are driven by a clear and deep understanding of the psychology of anxiety and addiction. In the name of education and health, Deadly Persuasion casts a critical eye on two industries whose products kill more than 450,000 Americans each year
Credits
Editors, Sut Jhally, Kenyon King, Jeremy Smith; sound design/original music, Thom Monahan; camera, Kelly Garner, Teri Morris, Jeremy Smith
Event
Originally produced by Media Education Foundation in 2003