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Authors (Last name first) (1-5 of 5)
Kardes, Frank R.
1
E-book
2005

Applying social cognition to consumer-focused strategy



Mahwah, N.J. : L. Erlbaum Associates, 2005

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2
Book
1999

Consumer behavior and managerial decision making


Kardes, Frank R.
Reading, Mass. : Addison-Wesley, [1999]

Rating:

 
 
Location Call no. Vol. Availability
 MELB  658.8342 Kar/Cba  Unavailable C19
3
Book
2008

Handbook of consumer psychology



New York : LEA/Psychology Press, [2008]

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Location Call no. Vol. Availability
 MELB  658.8342 Hau/Hoc  Unavailable C19
4
E-book
2008

Handbook of consumer psychology



New York : Lawrence Erlbaum Associates, [2008]

Rating:

 
 
5
E-book
2019

Handbook of research methods in consumer psychology



New York, NY : Routledge, 2019

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