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Authors (Last name first) (1-2 of 2)
Keller, Kevin Lane,
1
2016
Marketing management
Kotler, Philip, author
Fifteenth edition, Global edition
Boston : Pearson Education, 2016
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MELB UNIT READING
658.8 Kot/Mma 2016
AVAILABLE
MELB UNIT READING
658.8 Kot/Mma 2016
AVAILABLE
MELB UNIT READING
658.8 Kot/Mma 2016
AVAILABLE
2
STRATEGIC BRAND MANAGEMENT: BUILDING, MEASURING, AND MANAGING BRAND EQUITY
KELLER, KEVIN LANE
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MELB
658.827 Kel/Sbm 2008 Int. ed.
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