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Author Knittel-Ammerschuber, Susanne.

Title Architecture : the element of success : building strategies and business objectives / Susanne Knittel-Ammerschuber
Published Basel : Birkhäuser ; London : Springer [distributor], 2006


Location Call no. Vol. Availability
Description 179 pages : color illustrations ; 24 cm
Contents The [un]intentional link : corporate architecture and corporate management -- From shell to corporate architecture -- Success factor : architecture -- Corporate culture and management style -- Management methods : management tools -- A common language -- Management by architecture : the methods -- Design fields and design parameters -- Authenticity versus right or wrong -- Design field : people -- Design field : structure -- Design field : system -- Design field : style -- Management by architecture : the practice -- Work phase O -- What are the goals of the company director? -- Analyzing and identifying corporate design parameters -- The architect as translator -- Involving the employee -- Implementation and controlling -- Conclusion -- What is the significance of architecture for business development? An interview with a company director and his architect
Summary ""Architecture: the element of success" traces the many and varied points of contact between modern management and corporate architecture, and demonstrates methods and approaches that business can use to give architectural expression to their philosophy."--BOOK JACKET
Analysis Architectural structure & design
Notes Includes index
Bibliography Includes bibliographical references and index
Subject Architects and patrons.
Architecture -- Philosophy.
Commercial buildings.
Communication in architecture.
Corporate culture.
Corporate image.
Office buildings -- Design and construction.
Office layout -- Psychological aspects.
LC no. 2006048361
ISBN 3764374659 (hbk.)