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Authors (Last name first) (1-2 of 2)
Kohli, Ajay K. (Ajay Kumar)
1
1992
Market orientation : antecedents and consequences
Jaworski, Bernard J.
Cambridge, Mass. : Marketing Science Institute, [1992]
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WATERFT BUSINESS
658.83 Jaw/Moa
AVAILABLE
2
1990
Market orientation : the construct, research propositions and managerial implications
Kohli, Ajay K. (Ajay Kumar)
Cambridge, Mass. : Marketing Science Institute, 1990
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WATERFT BUSINESS
658.83 Koh/Mot
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