| Description |
1 online resource |
| Contents |
Introduction: reinventing giants: how a Chinese global competitor has changed the way big companies can transform -- The battlefield: the home appliance industry in the West and China -- The story of Haier and the evolution of its corporate culture -- Liberating talent: tapping the entrepreneurial spirit -- Building a corporate culture for a global 21st century -- Benchmarking Haier with successful high-performing organizations -- A true hybrid: how to fashion a strategically agile organization -- A true disruptor: how embracing change creates value |
| Summary |
A compelling profile of an emerging Chinese competitorChinese firms are reinventing their business models, their corporate cultures, and themselves, becoming global competitors who increasingly offer knowledge rather than cheap labour in their quest to join the ranks of the "world's best" companies. This book offers a compelling profile of the most ambitious of these emerging Chinese competitors, the Haier Corporation (the world's largest manufacturer of home appliances), and shares insights on how one organization has repeatedly reinvented its business model and corporate culture in an effort to sustain its success. Reinventing Giants provides an exclusive look within the Haier Corporation and shows how managerial accountability and responsibility have been repositioned at every level of the organization, with the core value of market-centricity, while aligning strategy on each level of management. It includes actual work reports that show this process in detail from the ground up. The authors emphasize how a belief in the liberation of employee talent has consistently been the driving force underlying Haier's success. Includes the remarkable story of Haier's turnaround and how these lessons can be applied to other organizationsContains information for any company grappling with competition in the global marketplaceShows how to liberate employees' talent to drive business successWritten by Bill Fischer, Professor of Innovation Management at IMD in Switzerland, Umberto Lago, Professor of Management at Bologna University, Italy, and Fang Liu, Research Associate of IMDReinventing Giants helps global managers rethink their own business models and accompanying corporate cultures in order to be able to apply Haier's lessons directly to their own organizations |
| Bibliography |
Includes bibliographical references and index |
| Notes |
Copyright © Jossey-Bass 2013 |
|
Print version record and CIP data provided by publisher |
| Subject |
Haier (Corporation)
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| SUBJECT |
Haier (Corporation) fast |
| Subject |
Household appliances industry -- China -- Management -- Case studies
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International business enterprises -- China -- Management
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BUSINESS & ECONOMICS -- Corporate & Business History.
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BUSINESS & ECONOMICS -- Infrastructure.
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International business enterprises -- Management
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China
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| Genre/Form |
Case studies
|
|
Case studies.
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Études de cas.
|
| Form |
Electronic book
|
| Author |
Lago, Umberto, 1964-
|
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Liu, Fang, 1984-
|
| LC no. |
2012050889 |
| ISBN |
9781118602249 |
|
1118602242 |
|
9781118602294 |
|
1118602293 |
|
9781118602287 |
|
1118602285 |
|
1118602234 |
|
9781118602232 |
|
