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Book Cover
E-book
Author Schaffer, Eric.

Title Institutionalization of UX : a step-by-step guide to a user experience practice / Eric Schaffer, Apala Lahiri
Edition 2nd ed
Published Upper Saddle River, NJ : Addison-Wesley, ©2014

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Description 1 online resource (1 volume) : illustrations
Summary "This book is a great how-to manual for people who want to bring the benefits of improved user experience to their companies. It's thorough yet still accessible for the smart businessperson. I've been working with user-centered design for over twenty years, and I found myself circling tips and tricks." -Harley Manning, vice president & research director, customer experience, Forrester Research "Some argue that the big advances in our impact on user experience will come from better methods or new technologies. Some argue that they will come from earlier involvement in the design and development process. The biggest impact, however, will come as more and more companies realize the benefits of user-centered design and build cultures that embrace it. Eric offers a practical roadmap to get there." -Arnie Lund, connected experience labs technology leader and human--systems interaction lab manager, GE Global Research "User experience issues are a key challenge for development of increasingly complex products and services. This book provides much-needed insights to help managers achieve their key objectives and to develop more successful solutions." -Aaron Marcus, president, Aaron Marcus and Associates, Inc. "This handy book should be required reading for any executive champions of change in any development organization making products that demand a compelling user experience. It does an excellent job in laying the foundation for incorporating user experience engineering concepts and best practices into these corporations. In today's competitive economy, business success will greatly depend on instituting the changes in design methods and thinking that are so clearly and simply put forth in this most practical and useful book." -Ed Israelski, director, human factors, AbbVie "If you're tasked with building a user-experience practice in a large organization, this book is for you (and your boss). Informed by years of case studies and consulting experience, Eric Schaffer provides the long view, clearly describing what to expect, what to avoid, and how to succeed in establishing user-centered principles at your company." -Pat Malecek, former user experience manager, AVP, CUA, A.G. Edwards & Sons, Inc. "For those of us who have evangelized user experience for so many years, we finally have a book that offers meaningful insights that can only come from years of practical experience in the real world. Here is a wonderful guide for all who wish to make user exp..
Bibliography Includes bibliographical references and index
Notes Print version record
Subject Human-computer interaction.
User interfaces (Computer systems)
Computer software -- Human factors.
Application software -- Development.
User-Computer Interface
Application software -- Development
Computer software -- Human factors
Human-computer interaction
User interfaces (Computer systems)
Form Electronic book
Author Lahiri, Apala.
Schaffer, Eric. Institutionalization of usability
ISBN 9780133123845
0133123847
0321884817
9780321884817
Other Titles Instituionalization of usability
Institutionalization of user experience