| Description |
1 online resource |
| Contents |
Cover; Half title; Title; Copyright; Dedication; Preface; Thank You; Table of Contents; Chapter 1 We Are Creative by Nature; The Whereabouts ofChildlike Wonder: Reflect, Redefine, Reinvigorate; How the Leopard Got Its Spots; What's in a Turtle?Symbology for Our Time; My Artisan Awakening:Experience, Observation, Transcendence; Aesop for Our Time; An Artisan's Oath; The Five Indicators of Turtle Tenacity; A Vetting Process: People and BrandsSelection Criteria; Summary: We Are Creative by Nature; Chapter 2 Fast or Fastidious; What's the Rush?; Setting Mindful Intentions; A Lesson in Time |
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A Time and a Place for PrototypingGet Your Hands Dirty; Five, Six, Seven, Eight, What Do We Appreciate; Case Study: Victoria Tsai, CEO of Tatcha; Questions to Ask Yourself When Designing Experiences; Summary: Fast or Fastidious; Chapter 3 Culture du Jour; Distilling toward Discovery; Are We Amputating Sensory Insightsand Skills?; From Adept to Inept: Disconnected, Disposable, Disgruntled, and Disagreeable; One Small Wafer-Thin Mint; Say No before You Blow; Case Study: Craig Sewing, TV Host of The American Dream Show; Summary: Culture du Jour; Chapter 4 Craftsmanship |
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A Tradition of Focused Expertise:Then and NowA Cultural Perspective; A Love Affair; Why Do We Craft?; Revive Your Inner Craftsperson; Case Study: Baume & Mercier; Summary: Craftsmanship; Chapter 5 Wisdom + Passion = Purpose; Balance Passion with Planning; Know Yourself, Inside and Out; Sample of Whys in Product Development; The Head and the Heart: The BeneficialTension between Emotion and Reason; Mind and Heart Coherence; Live Your Purpose; A Gift of Our Story; Questions to Ask When DesigningTechnology Experiences; Summary:Wisdom + Passion = Purpose |
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Chapter 6 Creative Guru 101:Learn to Be Mindful, Accountable, and TrustworthyIdeation and Creativity; Cultivate the Beginner's Mind; Truth: The Stamp of Authenticity; Imposter Syndrome:Zero Calories in Humble Pie; Accountability:A Measure of Creative Integrity; Fail to Succeed; The Holy Grail of Relationships: Trust; Where Rapid Prototyping Reigns, Trust Wanes; Case Study: Aaron Fulkerson, CEO of MindTouch; Summary: Creative Guru 101; Chapter 7 Rules of Mastery; The Three Degrees of Motivation:High, Happy, and Passionate; The Hot-Pursuit High; Meaning versus Happiness |
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Passion versus Passing FancyMel's Motivation Matrix; Rules of Mastery; Case Study: Karen Krasne, CEO of Extraordinary Desserts; Summary: Rules of Mastery; Chapter 8 Craft Value; Know Your Power; We've Got the Power; Transform Power into Empowerment; The Story of Value and the Valueof Stories; The Time/Value Tango; Crafting Experiences; Crafting Brands that Stick; Case Study: The Lim Family's Chanel Bag; Jumpstarting Your Value Vision; Summary: Craft Value; Chapter 9 Be the Turtle; Finding Longevity in the Worldof Impermanence; Longevity versus Obsolescence; Keeping Up with the Jones's Junk |
| Summary |
Are You Ready to Master Your Own Life and Craft? You are a creator. With every thought, word, and action, you impact the whole world and manifest new realities. The worlds you bring into being directly reflect your own awareness, personal development, compassion, values, and commitment to every worthwhile endeavor. This book is a field guide to your own personal truths and their very global impact. It offers a step-by-step examination, in no particular order, of one's work ethic, processes, perceptions, motivations, aspirations, and integrity. This timely guide offers relevant insights as we move into a future where fewer resources will necessitate the use of our greater creativity, innovation, and ethical sensibility, and where, with our global-mindedness, we will be called upon to make heart-centered choices. Within these pages, Mel extends an invitation to join an evolution of mindfulness, where it is each person's responsibility to know themselves fully, to understand and act upon their inner authority, and to help create a world that is compassionate, healthy, and beautiful |
| Notes |
Vendor-supplied metadata |
| Subject |
Web sites -- Design.
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Web site development industry -- Management
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Web sites -- Design
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| Form |
Electronic book
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| ISBN |
9780429793219 |
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0429793219 |
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