| Description |
1 online resource (xvi, 297 pages) : illustrations |
| Series |
Lecture notes in economics and mathematical systems, 0075-8442 ; 596 |
|
Lecture notes in economics and mathematical systems ; 596. 0075-8442
|
| Contents |
Front Matter; Defining Revenue Management; Capacity Control and Overbooking; Recent Advances in Revenue Management; Evaluating Revenue Management Techniques: Instance Generation; Simulation of Stochastic Demand Data Streams; Revenue Management in Broadcasting Companies; Conclusion; Back Matter |
| Summary |
""Flexibility" means that the actual mode of production is not defined at the time of purchase, but can be chosen later on by the service provider. This book is among the first to analyze revenue management (RM) problems with flexible products and RM in broadcasting companies. The implications of flexibility are explicitly taken into account in the models and methods presented."--Jacket |
| Analysis |
economie |
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economics |
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bedrijfswetenschap |
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management science |
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bedrijfsvoering |
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management |
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marketing |
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operationeel onderzoek |
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operations research |
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Management studies, Business Administration, Organizational Science (General) |
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Economics (General) |
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Management, bedrijfskunde, organisatiekunde (algemeen) |
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Economie (algemeen) |
| Bibliography |
Includes bibliographical references (pages 259-289) and index |
| Notes |
Print version record |
| In |
Springer e-books |
| Subject |
Revenue management.
|
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Broadcasting.
|
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broadcasting.
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TECHNOLOGY & ENGINEERING -- Radio.
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Revenue management.
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Broadcasting.
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Affaires.
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Science économique.
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Economie de l'entreprise.
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Broadcasting
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Revenue management
|
| Form |
Electronic book
|
| ISBN |
9783540723165 |
|
3540723161 |
|
9783540723158 |
|
3540723153 |
|
