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Title Social computing theory and practice : interdisciplinary approaches / Panagiota Papadopoulou, Panagiotis Kanellis, and Drakoulis Martakos, editors
Published Hershey, Pa. : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), 2011
Online access available from:
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Description 1 online resource (323 pages : illustrations) : digital files
Contents 1. From information technology to social technology / Benjamin Yeo -- 2. Harness the wisdom of crowds / Aaron Shen, Matthew Lee, Christy Cheung -- 3. Using theoretical frameworks from the social sciences to understand and explain behaviour in social computing / Jacqui Taylor -- 4. Cultural and international aspects of social media / Thomas Mandl -- 5. Social contexts in an information rich environment / Gbolahan Williams, Iman Poernomo -- 6. Social computing / Chaka Chaka -- 7. Using Web 2.0 social computing technologies to enhance the use of information systems in organizations / Jean Pelet -- 8. Enhancing productivity through social computing / J. S̐Μưanchez, Omar Valdiviezo -- 9. Social networks and semantics / Ioan Toma ... [and others] -- 10. Constructing and evaluating social software / Christopher Douce -- 11. Advanced multimodal frameworks to support human-computer interaction on social computing environments / Danilo Avola, Andrea Del Buono, Angelo Spognardi -- 12. A social relational network-based architecture for maintaining the media integrity and optimizing the quality of experience / Harilaos Koumaras ... [and others] -- 13. Social computing and the new market / Jason Caudill -- 14. From real to virtual and back again / Andreas Kaplan, Michael Haenlein -- 15. Viral marketing via social networking sites / Ranadeva Jayasekera, Thanos Papadopoulos
Summary "This book offers a holistic approach to social computing with respect to the underlying theory, technology and mechanisms, as well as the challenges, opportunities and impact of social computing to any application area"--Provided by publisher
Analysis Cultural dynamics
Determinants for the successful adoption of social computing
New business models associated with social computing
Social computing applications and context
Social computing economics
Social computing organizational forms and behavior traits
Social computing platforms and technologies
Social computing research issues and challenges
Social engineering
Social intelligence
Bibliography Includes bibliographical references
Notes Mode of access: World Wide Web
Description based on title screen (IGI Global, viewed Dec. 7, 2010)
Subject Online social networks.
Human-computer interaction.
Information society.
Form Electronic book
Author Papadopoulou, Panagiota, 1975-
Kanellis, Panagiotis, 1967-
Martakos, Drakoulis, 1947-
IGI Global.
LC no. 2010028955
ISBN 9781616929053 (ebook)