Description |
254 pages : illustrations ; 23 cm |
Series |
Australian studies in tourism ; no. 2 |
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Australian studies in tourism ; no. 2
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Contents |
Part I. Introduction to tourism, the media, and decision-making -- 1. Tourism theory -- 2. Media theory -- 3. Tourist decision-making -- Part II. Information, communication, and tourist decision-making -- 4. Information providers -- 5. Tourism and media effects -- 6. Media effects and tourist decision-making -- Part III. Case studies -- 7. Case study I. The effects of terrorism on tourism (do the media play a role?) -- 8. Case study II. Mega-events as a tourism/media merry-go-round: the Olympics example -- 9. Case study III. Tourist destination marketing following negative media events |
Summary |
Explores the relationship between tourism and the media and the effects of news reports on consumer decision-making and motivation in general. Taking an analytical approach, the author attempts to explain the communication of events and the ensuing relationship between tourism and the media |
Notes |
Includes index |
Bibliography |
Bibliography: pages [234]-245 |
Subject |
Advertising -- Tourism.
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Mass media and business.
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Tourism.
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ISBN |
1862504873 |
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