Title ¿Qué transmite su marca? : estrategias para innovar desde la comunicación / Mireya Barón Pulido, Juliana Villalba Torres, Mauricio Toro Orjuela

Published Bogotá, Colombia : Institución Universitaria Politécnico Grancolombiano, 2013

Click on the following:
EBSCO eBooks

Copies

Description 1 online resource : color illustrations Summary Este libro es parte de la colección e-Libro en BiblioBoard Bibliography Includes bibliographical references Notes Online resource; title from PDF title page (EBSCO, viewed April 13, 2015) Subject Branding (Marketing) branding. BUSINESS & ECONOMICS -- Industrial Management. BUSINESS & ECONOMICS -- Management. BUSINESS & ECONOMICS -- Management Science. BUSINESS & ECONOMICS -- Organizational Behavior. Branding (Marketing) Form Electronic book Author Torres, Juliana Villalba, author Orjuela, Mauricio Toro, author ISBN 9789588721224 9588721229

  Permalink