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Book Cover
Streaming video

Title Pack of lies : the advertising of tobacco / produced and edited by Sut Jhally ; written by Jean Kilbourne and Rick Pollay
Published [San Francisco, California, USA] : Kanopy Streaming, 2014
Online access available from:
Kanopy    View Resource Record  

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Description 1 online resource (1 video file, 35 min.)
Summary Jean Kilbourne and Rick Pollay - two of the world's leading experts on the marketing of tobacco products - examine how Big Tobacco has been able to harness the power of advertising to counter the influence of scientific research, shape news coverage, overcome public resistance, and maintain private profits at the expense of public health
Event Originally produced by Media Education Foundation in 1992
Audience Grade 9+
Higher education
Notes Mode of access: World Wide Web
In Media Education Foundation Collection
Subject Advertising -- Cigarettes -- United States.
Advertising -- Tobacco -- United States.
Tobacco industry -- United States.
Genre/Form Documentary films.
Video recordings.
Form Streaming video
Author Brandon, Liane.
Estus, Boyd.
Jhally, Sut.
Kilbourne, Jean.
Pollay, Richard W.
Kanopy (Firm)
Other Titles Advertising of tobacco