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E-book

Title Ethical issues in e-business : models and frameworks / Daniel E. Palmer [editor]
Published Hershey, Pa. : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), [2010]
copyright 2010
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Description 1 online resource (219 pages) : digital files
Contents The Transformative Nature of E-Business / Daniel Palmer -- The New Paradigm of Business on the Internet and Its Ethical Implications / Susan Emens -- The Anonymity of the Internet / Eric Rovie -- Anonymity and Trust / Andrew Terjesen -- Trust, Loyalty, and ECommerce / Leonard Rotman -- E-Business Goes Mobile / Abe Zakhem -- The Ethical Implications of A/B and Multivariate E-Commerce Optimization Testing / J. Sylvia -- Ethics in E-Marketing / Erkan ̐ΜưOzdemir -- Moral Guidelines for Marketing Good Corporate Conduct Online / Mary Stoll -- Privacy Revisited / Kirsten Martin -- Against Strong Copyright in E-Business / D. Wittkower -- A Case for Consumer Virtual Property / Matt Hettche -- Fairness and the Internet Sales Tax / James Coleman -- Ethical Issues Arising from the Usage of Electronic Communications in the Workplace / Fernando Lagra̐Μưna
Summary Emerging online product and service availability affords individuals and businesses worldwide numerous conveniences, while alternatively raising concerns in regard to online security, ethics, moral issues, and privacy, necessitating a framework for safety assurance and reliability. This book offers audiences a diverse and global perspective concerning the ethical consequences of e-business transactions, e-commerce applications, and technological advancements in secure online use. Discussing the ethical implications and challenges faced through online business communication and dealings, it raises issues and presents studies valuable to not only the business ethicist, but also provides far reaching solutions and examples beneficial to researchers, practitioners and academics defining online boundaries, internet privacy issues, and virtual anonymity
Analysis Business ethics
Corporate internet use
Corporate marketing
E-business
E-commerce
Electronic communication
E-marketing
IT security and ethics
Online privacy and property rights
Public policy and communication
Virtual property
Bibliography Includes bibliographical references
Notes Mode of access: World Wide Web
Title from ebook home page (viewed on August 18, 2010)
Subject Electronic commerce -- Moral and ethical aspects.
Business ethics.
Form Electronic book
Author Palmer, Daniel E.
IGI Global.
LC no. 2010000042
ISBN 9781615206162 (ebook)