| Description |
1 online resource (xiv, 176 pages) |
| Contents |
Introduction: The Principles of Effective Innovation -- pt. 1. The Basics of Intrapreneuring -- Ch. 1. How Innovation Actually Happens -- Ch. 2. The Crucial Roles in Innovation -- Ch. 3. How to Succeed as an Intrapreneur -- Ch. 4. What an Intrapreneuring Program Looks Like -- pt. 2. From Idea to Profitable Reality -- Ch. 5. Finding a Good Idea -- Ch. 6. Getting Started -- Ch. 7. Avoiding Typical New Product Mistakes -- Ch. 8. Intrapreneuring Within a Structured Development Process -- pt. 3. The Tricks of the Trade -- Ch. 9. Advice for Hands-on Innovators -- Ch. 10. What You Can Do as a Middle Manager -- Ch. 11. What You Can Do in Senior Leadership -- pt. 4. The Climate for Innovation -- Ch. 12. Diagnosing Your Climate for Innovation -- Ch. 13. Improving Your Climate for Innovation -- Ch. 14. The Future of the Intrapreneurial Organization -- App. A. The Intrapreneur's Ten Commandments -- App. B. An Outline for an Intrapreneurial Business Plan -- App. C. The Intrapreneurial Evaluation Checklist -- App. D. The Sponsor Evaluation Checklist -- App. E. The Team Effectiveness Checklist -- App. F. The Intrapreneurial Bill of Rights |
| Summary |
Based on the authors' experience helping companies launch over 400 new products and businesses, Intrapreneuring in Practice gives managers at all levels examples and instructions on how to identify people within their organizations who behave like entrepreneurs. It also explains how to avoid classic mistakes while creating a climate that encourages intrapreneurship and directs intrapreneurial energy toward company goals |
| Bibliography |
Includes bibliographical references (pages 167-168) and index |
| Subject |
Industrial management.
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Creative ability in business.
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Organizational effectiveness.
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BUSINESS & ECONOMICS -- Structural Adjustment.
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Creative ability in business
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Industrial management
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Organizational effectiveness
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Organisatieverandering.
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Strategisch management.
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| Form |
Electronic book
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| Author |
Pellman, Ron, 1940-
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| ISBN |
1576750612 |
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9781576750612 |
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0585284636 |
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9780585284637 |
|
1583763805 |
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9781583763803 |
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