| Description |
xxiv, 630 pages : color illustrations, color maps ; 29 cm |
| Contents |
Pt. 1. The World's Marketplaces -- Ch. 1. An Overview of International Business -- Ch. 2. Global Marketplaces and Business Centers -- Ch. 3. Legal, Technological, Accounting, and Political Environments -- Ch. 4. The Role of Culture -- Ch. 5. Ethics and Social Responsibility in International Business -- Pt. 2. The International Environment -- Ch. 6. International Trade and Investment -- Ch. 7. The International Monetary System and the Balance of Payments -- Ch. 8. Foreign Exchange and International Financial Markets -- Ch. 9. Formulation of National Trade Policies -- Ch. 10. International Cooperation Among Nations -- Pt. 3. Managing International Business -- Ch. 11. International Strategic Management -- Ch. 12. Strategies for Analyzing and Entering Foreign Markets -- Ch. 13. International Strategic Alliances -- Ch. 14. International Organization Design and Control -- Ch. 15. Leadership and Employee Behavior in International Business |
|
Pt. 4. Managing International Business Operations -- Ch. 16. International Marketing -- Ch. 17. International Operations Management -- Ch. 18. International Financial Management -- Ch. 19. International Human Resource Management and Labor Relations |
| Notes |
Griffin's name appears first on earlier editions |
| Bibliography |
Includes bibliographical references (pages 584-600) and indexes |
| Subject |
International business enterprises -- Management.
|
| Author |
Pustay, Michael W.
|
| LC no. |
2008047089 |
| ISBN |
0137153732 |
|
9780137153732 |
|
