| Description |
1 online resource (v, 249 pages) : illustrations |
| Contents |
The innovation intent -- The gods must be crazy (or is it just me?) -- The eureka moment -- It came to me in a dream -- In the mood for innovation -- Endlessly intriguing : curiosity -- Painfully obvious : constraints -- Distantly related : connections -- Diametrically opposed : conventions -- Suddenly brilliant : codes |
| Summary |
While organizations claim to value creativity, they are often at a loss when attempting to conjure up novel ideas, particularly in a world where technology has made information readily available to everyone. As a result, leaders ask, "Where will the next big idea come from?" In response, they allocate significant resources for innovation; however the source of creative inspiration has remained a mystery. Science has shown that it's possible to create conditions under which the mind is more prepared to have insights, or "a-ha! moments." In this fascinating book, Andrew Razeghi examines the precu |
| Bibliography |
Includes bibliographical references (page 229) and index |
| Notes |
Print version record |
| Subject |
Creative ability.
|
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Creative ability in business.
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creativity.
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SELF-HELP -- Creativity.
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PSYCHOLOGY -- Creative Ability.
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Creative ability
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Creative ability in business
|
| Form |
Electronic book
|
| ISBN |
9780787996321 |
|
0787996327 |
|
9780470229125 |
|
0470229128 |
|
