| Description |
1 online resource (488 pages) |
| Contents |
Front Cover; Communication Yearbook 35; Copyright Page; Contents; Editor's Introduction: Charles T. Salmon; Part I: The Seeds of Mass Communication Research; 1. Ownership, Technology, Content, and Context in the Continuing Search for Media Effects: Elihu Katz; 2. On the Development of Communication Theory: Some Reflections: Kurt Lang and Gladys Engel Lang; 3. Thoughts on Lazarsfeld's New York "Radio Studies" from the Perspective of 2010: Gertrude J. Robinson; 4. Commentary--Three Accounts of the Founding Heroes of Communication Research: Mihai Coman; Part II: Communication and Family Contexts |
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5. Work and Family in Copreneurial Family Businesses: Extending and Integrating Communication Research: Jill R. Helmle, David R. Seibold, and Tamara D. Afifi6. An Alternative Approach to Family Communication: Studying the Family from a Group Communication Perspective: Stephenson J. Beck, Amy N. Miller, and Whitney A. Frahm; 7. Older People and New Communication Technologies: Narratives from the Literature: Margaret Richardson, Theodore E. Zorn, and C. Kay Weaver; 8. Commentary--Moving Beyond Our Scholarly Comfort Zones: Jon F. Nussbaum; Part III: Perspectives on Communication and Language |
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9. Theorizing Language Attitudes: Existing Frameworks, an Integrative Model, and New Directions: Howard Giles Mikaela L. Marlow10. Communicating Love: A Sociocultural Perspective: Elisabeth Gareis and Richard Wilkins: Elisabeth Gareis and Richard Wilkins; 11. Critical Discourse Analysis and (U.S.) Communication Scholarship: Recovering Old Connections, Envisioning New Ones: Karen Tracy, Susana MartÃnez-Guillem, Jessica S. Robles, and Kimberly E. Casteline; 12. Commentary--Discourse, Context, and Interdisciplinarity: Ruth Wodak; Part IV: Emerging Perspectives on Issues of Enduring Importance |
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13. Anonymous Communication: Unmasking Findings Across Fields: Craig R. Scott, Stephen A. Rains, Muge Haseki14. Mass Media Effects on Youth Sexual Behavior: Assessing the Claim for Causality: Paul J. Wright; 15. The Business Value of Interactivity: Managing Customers in the Electronic Marketplace: Paul C. Murschetz; 16. Commentary--From Definition to Policy Making: A Review of Sexual Behavior, Anonymity, and Interactivity: Peng Hwa Ang; About the Editor; About the Associate Editors; About the Contributors; Author Index; Subject Index |
| Summary |
Communication Yearbook 35 continues the tradition of publishing state-of-the-discipline literature reviews and essays. Editor Charles T. Salmon presents a volume that is highly international and interdisciplinary in scope, with authors and chapters representing the broad global interests of the International Communication Association |
| Notes |
Print version record |
| Form |
Electronic book
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| ISBN |
9781136705267 |
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1136705260 |
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9780203814178 |
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0203814177 |
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