| Description |
1 online resource (xi, 363 pages) |
| Contents |
Part 1. Overview -- Behind it all : the big idea -- What are interpretive labels? -- Types of labels in exhibitions -- Part 2. Considering the audience -- Who is the audience (and what do they want)? -- Audience fragmentation -- Selecting the right reading level -- Number of words -- Multilingual labels -- Writing visitor-friendly labels -- The label's voice : who is talking to me? -- Hierarchies and modalities -- Making words and images work together -- Labels that ask questions -- Labels for interactive exhibits -- Digital interpretive devices -- Part 3. Tasks -- Getting started (and getting it done) -- Evaluation during development -- Typographic design -- Production and fabrication -- Evaluation after opening -- Part 4. Summary -- Findings from research and evaluation |
| Summary |
Exhibit Labels: An Interpretive Approach is a vital reference tool for all museum professionals. Beverly Serrell presents the reader with excellent guidelines on the process of exhibit label planning, writing, design, and production |
| Bibliography |
Includes bibliographical references (pages 331-342) and index |
| Notes |
Print version record and CIP data provided by publisher; resource not viewed |
| Subject |
Museum labels -- Handbooks, manuals, etc
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Museum techniques -- Handbooks, manuals, etc
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Museum visitors -- Handbooks, manuals, etc
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BUSINESS & ECONOMICS -- Museum Administration & Museology.
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REFERENCE -- General.
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TRAVEL -- Museums, Tours, Points of Interest.
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Museum labels
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Museum techniques
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Museum visitors
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| Genre/Form |
handbooks.
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Handbooks and manuals
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Handbooks and manuals.
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Guides et manuels.
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| Form |
Electronic book
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| LC no. |
2021677042 |
| ISBN |
9781442249042 |
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1442249048 |
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9781442249042 |
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